Introducing: Brooklyn Grooming

“True beauty is rooted in authenticity.” For founders McKenzie and Alfredo, this is Brooklyn GroomingFrom the development of their recipes and the preparation of their products, to the look of their packaging and daily business practices, they strive to underscore every action with what is simple and natural.

“The QG has the apothecary aesthetic that recalls a classic and timeless elegance that suggests a simpler time, when grooming was paramount in our society to all men, and we are beyond excited to carry our product line in a store like yours.” Alfredo, Co-Founder, Brooklyn Grooming


Every batch is dosed, measured and prepared by hand in their Brooklyn Studio. The passion, precision and love they pour into every balm, wax and serum is passed – quite literally – from their hands to yours. Their exclusive recipes include organic vegetable butters, beeswax, herbs and essential oils – trusted ingredients revered since antiquity for their healthful and beautifying properties. The QG carries a selection of Brooklyn Grooming Beard Balms, Oils, Mustache Wax, Beard and Shave Soaps, Aftershave and Tattoo Balm.

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The Classic Department Store